AG VITA C Sulfate-Free Strengthening Shampoo - 296ml

AG VITA C Sulfate-Free Strengthening Shampoo - 296ml

Vita C’s sulfate-free vegan formula gently cleanses, nourishes and helps restore dry or damaged hair. Powerful active ingredients like vitamin C and plant-based squalane help lock in moisture, increase collagen and add elasticity, while vegetable protein helps strengthen the cuticle. pH 5.5-6.5.

FOR: Dry or Damaged Hair

WHAT’S IN IT

• Vitamin C – also known as tetrahexyldecyl ascorbate, a stable form of vitamin C, which is an effective moisturizer and antioxidant. Antioxidants protect against free radicals which cause damage to hair. Vitamin C helps increase collagen that adds elasticity to hair.
• Squalane – a sustainable and plant-based lightweight oil that locks in moisture and is a natural antioxidant.
• Hydrolyzed vegetable protein – plant-derived, wheat-free protein with an amino acid spectrum similar to keratin. Helps bond, repair and smooth hair while adding strength, elasticity, moisture and shine and protecting against further structural trauma.

• Sulfate-free
• Vegan
• Gently Cleanses
• Strengthens
• Repairs

Massage into wet hair. Rinse and repeat as desired.